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Local Café – Boosting Lunchtime Traffic
Joe’s Coffee & Bakery
Location:
Austin, TX
Industry:
Food & Beverage
Time Using YourBrand:
6 months
Challenge: Declining Midday Sales & Low Repeat Customers
- The café had strong morning traffic but struggled with customer retention during lunch hours
- They relied heavily on discounts, which reduced profit margins without driving long-term loyalty
Solution: Digital Punch Card & Automated Promotions
- Punch Card Loyalty Program:
2. Push Notifications:
Sent targeted lunch deals to customers who hadn’t visited in a week
Sent targeted lunch deals to customers who hadn’t visited in a week
3. Referral Rewards:
Customers who referred a friend received a free coffee
Customers who referred a friend received a free coffee
Outcome: 35% Increase in Lunchtime Sales & Higher Retention
- 35% growth in lunchtime sales
- 41% increase in repeat customer visits within 3 months.
- Reduced dependency on discounts, as customers engaged with rewards instead
What Business Owners Say About YourBrand
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